What is the difference between a recruiter and a sponsor?It is the difference between hype and help.
A recruiter seems to be in a frantic search to find superstars among the crowd, and their way to find them is to sign them up and then just watch and wait.
A sponsor has a different attitude altogether. They believe that anyone worth sponsoring is worth developing.
The recruiter expects you to be a born superstar.
The sponsor recognizes that Superstars are developed, not born. Making a superstar takes training, encouragement, help, patience and time. What does it take to become a superstar? It takes a lot of attitude: like confidence, commitment, determination and credibility. Where do these attitudes come from? They’re learned, they’re taught and they’re caught. These are the stages of development of the superstar. It's as simple as Show and get feedback... let them Show and you give feedback.
The recruiter expects the superstar to eventually rise to the top, and the others to eventually quit.
The sponsor is a helper-teacher who wants you to have the training and tools you need to be successful and the encouragement to keep plugging. There is a transferable concept here. Your sponsor wants you to be a sponsor. A sponsor develops other sponsors by deliberate, careful, help and encouragement.
The recruiter wants a one night stand and believes in love ‘em and leave `em.
A sponsor believes in “marrying” those people. They feel there is a responsibility.
The recruiter is like a traveling salesperson, once they’ve sold you – they’re gone.
Being a sponsor is an ongoing activity that creates loyalty to the sponsor and gives the sponsor serious credibility.
A recruiter is not building a network marketing organization, it is all one level and most of them will quit.
The sponsor is building a duplicatable system that can run downline through their organization. They build a powerful downline. They’re not building a downline of distributor’s; they’re building a downline of sponsors through Show and Tell.
The recruiter’s job ends when you enroll.
The sponsor’s job begins when you enroll.
The recruiter’s goal is to sign up people.
The goal of the sponsor is to find and build leaders."
Are you a recruiter or a sponsor? There is a big difference!
